Targeted SEO Training Courses Southampton

Search Engine Optimisation training courses tailormade for your website and online objectives.

Bespoke SEO Training in Southampton, Hampshire

Are you looking for tailored SEO training in Southampton which will help you improve your website in-house without paying expensive monthly retainer fees? We can provide you with the expert advice you need to develop your own in-house SEO strategy for the next 6 months.

Who is the training with?

The SEO training is conducted by Ben Sisson, who is an expert SEO consultant based in Southampton, Hampshire. Over the course of his career he has successfully mentored individuals and teams in many aspects of digital marketing and search engine optimisation.

Where are the training courses held?

We are primarily based in Southampton but are willing to travel across Hampshire, Dorset, Wiltshire and even into London to conduct training.

We can visit either your office (depending on your location) or book a local meeting room, so that you can concentrate on the training without distractions. If you’re further afield we can even hold the training online via screen share and conference call, but prefer in-person to get the most from the course.

Who is the SEO training for?

We primarily provide SEO training to professionals who need and to understand the fundamentals of SEO and how it can affect and improve websites for more targeted traffic and higher conversion rates.

  • Business Owners
  • Marketing Professionals
  • Website Owners
  • Entrepreneurs

How much does SEO training cost in Southampton?

The cost of the SEO training varies depending on the length of the programme and what you would like to cover. Please complete the enquiry form for a call back so wecan discuss your objectives in more detail and provide a quote.

What are the benefits to your business?

By the end of the training you will understand the fundamentals of SEO and will have a 6-month bespoke SEO strategy to go away with and apply to your own website.

Southampton ENQUIRY FORM

If you are interested in learning more about SEO and developing your own SEO strategy to work on in-house, complete our contact form. We will examine your website and see if we’re a good fit to work together.
Targeted SEO Customer Reviews Southampton

Targeted SEO Ltd. is rated 5 out of 5. Based on 15 reviews.

Why should you choose US for your SEO training in Southampton?

  • Bespoke coaching tailored to you

We take time to prepare and examine your website and business objectives before the training, so we can tailor the course to your individual requirements.

  • Flexible

Our SEO courses are very flexible. If you feel there is an area which you would like more focus on or if you would like to add something simply let us know and we can discuss it with you in more detail.

  • No technical jargon

SEO can be very complex, but we take out the jargon, helping you to make sense of the terminology and what it actually means for your business.

  • Relaxed one to one training

We conduct our training in a friendly and relaxed manner and will always be happy to answer questions as you follow the course.

  • Equipment and software provided

We supply everything you need for the training. This includes a large widescreen monitor and access to all of the digital marketing software required to conduct the training in a professional way.

  • Ongoing help and support

After the training is complete you will have access to our expert rank tracking web software as well as support for any additional questions you may have.

Our latest SEO blog articles

We enjoy writing about SEO and share our knowledge on the blog. All of our articles are thoroughly researched and should provide you with evidence of our expertise:

How to write good meta descriptions
News
Ben Sisson

How to write good meta descriptions

If you are unfamiliar with meta descriptions and why they are important, then spend a few minutes reading this quick guide. Many website owners have terrible meta descriptions and really aren’t doing their business any favours in the search results. An optimised meta description can make the difference between a customer clicking on your website

Read More »
how to get gold stars in the search results
News
Ben Sisson

How to get gold stars in the search results

Have you ever looked at the organic search results and wondered how your competitors have managed to get gold stars against their organic listings? It’s actually a lot easier to achieve than you may think and can be very effective for increasing CTR (click-through rates) to your website. 5 gold stars in the search results

Read More »
how to rank higher in google maps
News
Ben Sisson

How to rank in Google maps

As a local business serving a city (or several), it’s important that you rank highly in Google maps, preferably in the top 3 positions as these get the highest percentage of clicks (around 30%). It’s even more important if you rely on new customers finding your business in the local search results. There are several

Read More »

Example SEO Training Course

Below is a course example that we recently conducted to a professional business who needed to generate more enquiries via their website. By the end of the training they had a good enough understanding to implement their own SEO strategy, helping to increase organic enquiries and leads through their website.

1. Keyword Research

  • Showing you how to come up with keyword lists, and prioritising those for the website
  • Includes tools such as Google’s keyword planner, but also more user results type tools such as answerthepublic.com, and the Google keyword suggestions
  • Showing you how to research keywords for the blog with search volume and how to rank for these
  • Knowing what is competitive, and what isn’t - therefore identifying quicker wins and longer-term goals
  • How to plan the blog content for the next several months (response and pillar posts)

2. Content Optimisation

  • Understanding how URL structure, meta titles, and descriptions can affect rankings, and also click through rates
  • Understanding how Google works, what it looks for on the pages
  • Developing the onsite optimisation, applying keywords and keyword topics to the website to increase rankings
  • How to create content for the blog which is optimised for search engines and user
  • Adding schema markup and aggregate ratings (gold stars in search results)
  • Examining the website structure and how to apply onsite SEO to new pages

3. Conversion Rate Optimisation

  • Understanding how to improve click through rates
  • How to add clear calls to action
  • Using contact forms

4. Local SEO strategy

  • Understanding how to build local pages and how to rank them in the local search results
  • Introduction to creating local business content
  • Google My Business optimisation

5. Tracking and Reporting

  • What tools and methods we can use to track the impact of work
  • Keyword rank tracking
  • Competitor research - researching competitors and how we can beat them
  • Using Google Analytics to understand what users are doing, and what we might need to change
  • Using Google Search Console to monitor our website, and index our content quicker

6. Link Building

  • Learning the safe, and prescribed approach that actually works
  • What is a good backlink and how they should be managed
  • How to create content that will be linked to naturally
  • How to leverage existing business relationships for backlinks

7. SEO Strategy

  • Summary of what we have learnt and the action plan for the next 6 months