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SEO content matters for marketing

6 reasons why content matters for SEO

It’s the age-old “chicken or the egg” question, but in this case “what comes first, the content or the SEO”? Does SEO drive content or does the content drive the SEO? The honest answer… they must always work as a complementary pair. If you want to grow your traffic and increase your sales, good content …

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Best WordPress Page Builder Plugin

The best page builders for WordPress

The rise of drag and drop WordPress page builders I’ve been using WordPress for several years and have developed plenty of websites using premium themes from the likes of Theme Forest. Whilst these themes can leave you with a good-looking website the danger is your site will look the same as countless others using the …

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Advantages of working with a smaller agency

5 reasons why you should hire a boutique agency

The advantages of working with a smaller agency As someone who has worked both client side for a large international brand and in-house for boutique agencies, I know that size really does matter when it comes to choosing an agency partner – and bigger doesn’t always mean better. Below we look at the advantages of …

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Responsive Web Design

Why your website must be responsive

​Responsive web design is important.Long gone are the days when you used your mobile phone just to make a call. Today, smartphones have overtaken desktops and are becoming the preferred means for surfing the web. And, with more people opting to do their product research when on the go, online sales from smartphone devices are …

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Online Reviews and Reputation Management

How online reviews can boost your business

Online reviews – a powerful form of marketing. For years people have been using word of mouth to recommend good businesses or complain about poor products and services. Whereas once this feedback was confined to just family and friends, today – thanks to the power of digital – these thoughts and recommendations can reach a …

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Website content is still king

Content is king – how to produce click worthy copy

Why powerful web content is important. Most companies are happy to pour their money into website design, but they often prioritise style over substance and forget just how important the content can be. What your website says about you and your business is critical to your success, and with such a small window of opportunity in …

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Google My Business - Targeted SEO Blog

Ranking in Google Maps is vital to your local business

Why is it important to appear in the Google Map Pack? Search for a local business or service in Google and you’ll see 3 local businesses displayed in the search results, directly below the paid ads. These search results are often referred to as the Google Map Pack.For example, search for ‘roofer in Southampton’ and you’ll …

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Dental SEO - Internet Marketing for Dentists

SEO & Internet Marketing for Dentists

SEO for Dental Practices. For dentists, search engine optimisation and internet marketing has never been so important; with potential new customers turning to Google to find a local dentist that is closest to their location. If your dental website doesn’t appear high in the local search results, it is unlikely that you will be getting any …

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