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Targeted SEO attends the Accountex London Show 2023

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Targeted SEO team attends Accountex London 2023

Accountex is the largest show in Europe for accounting and finance professionals, attracting around 9,000 visitors. Over 250 brands, including Xero and Sage, attended the event in May 2023 to promote exciting new features and take advantage of this terrific networking opportunity.

Targeted SEO team at the Doodle Wall Accountex

Why did Targeted SEO attend Accountex?

Targeted SEO provides specialist SEO services to accounting firms, so it was important for the team to visit the Accountex show to gain more valuable insights into the industry.

Many of our clients attended the event, and it was a fantastic opportunity to meet in person, often for the first time.

We have worked with accountants for several years, providing services ranging from branding and logo design to search-optimised web design and SEO content strategies. Our skill in creating a successful online presence for accounting firms is second to none.

Quickbooks talks at Accountex London 2023

Networking opportunities with other accountants and fintech

There was a real buzz within Excel, and we enjoyed networking and making new connections. These are just a few of the businesses we visited to learn more about their services:

It was exciting to us that AI is a big talking point in accountancy, and we were fascinated to see the exciting new start-up Jenesys AI by Jack, which specialises in cash flow forecasting. While AI is reimagining the SEO industry, its impact on the finance industry is impressive.

Reza Hooda giving an inspirational talk to accountants about his training

Talks from inspirational accounting influencers

There were many discussions and guest speakers at the show, including our client Reza Hooda. Reza is well-known for his transformation coaching and business strategy, taking small firms and elevating them to reach significant potential. Reza certainly knows his business!

At Targeted SEO, we love it when our clients understand the importance of building on their authority through their websites. It’s essential to practice what you preach, and we are working with Reza to incorporate E-E-A-T into the content of his accounting websites.

Harry and Conor eyeing up the coffee at Xero!

What did we learn from Accountex London?

We enjoyed learning about the different software and technology solutions accountants use to serve their clients more efficiently.

There is a stereotypical view of accountancy as dull, but it’s quite the opposite! It’s a dynamic and fascinating industry to be involved in, with many passionate professionals committed to its evolution.

Towards the end of the day, the music was turned up, and we celebrated on the Sage stand with a nice cold beer!

Targeted SEO team celebrating at the Sage stand Accountex

Plans for exhibiting at Accountex 2024

Following our visit, we’ve decided that TSEO would benefit from exhibiting at the Accountex 2024 event. We plan to book a stand to showcase our SEO expertise and how we can help accountants to grow their firms by increasing targeted traffic and valuable leads.

We are also attending the Digital Accountancy Show in June and have already enquired about booking a stand. We hope to see you there!

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About Targeted SEO

Targeted SEO is a specialist search engine optimisation company based in Southampton. We focus on developing websites which grow in organic traffic, resulting in more leads, online enquiries and sales for our clients.

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